So how do you add urgency to your sales? Here are a few common words and methods that have worked for me and my business.
Common words used to express urgency:
LIMITED TIME
ONLY
TODAY
HURRY
ACT NOW
RUSH
LAST CHANCE
DEADLINE
FINAL CLOSE-OUT
GOING OUT-OF-BUSINESS
ONE DAY ONLY
NEVER AGAIN
CLEARANCE
DON’T DELAY
NOW OR NEVER
DON’T MISS OUT
OFFER EXPIRES
ONCE IN A LIFETIME
PROMPTNESS BONUS
PRICES GOING UP
Also there are Nonverbal ways to express urgency, they are:
Ticking clocks
Countdowns (7,6,5,4,3..)
So here I’ve listed a few methods of creating urgency. Don’t overuse it, but do consider using it during one of your next promotions. Compare the sales differences between your standard promotion and one that utilizes urgency. I think you’ll be pleased with the results. Share with me your results or thoughts via email, tana@30a.ca.
Go Get Em!
